In our Product and Brand Management program at Los Angeles City University, we offer students a comprehensive and well-rounded education in the world of advertising. Our expert faculty members provide a supportive learning environment, guiding students to develop the knowledge, creativity, and critical thinking abilities required to excel in the ever-evolving field of brand management.
High school diploma, GED or equiv. International Education
18 Hours
2 Months (Self-Paced) Program
3
The program typically begins with a solid foundation in core business disciplines, such as accounting, marketing, finance, management, and organizational behavior. This equips students with a well-rounded understanding of how businesses operate.
Beyond the classroom, the College of Business places a strong emphasis on professional development and networking. Our students have access to a wide range of opportunities, including career fairs, industry conferences, and guest speaker events.
The College of Business is committed to preparing students for success in a globalized business environment. Our programs offer unique opportunities for international engagement, including study abroad programs, global business competitions, and collaborations with multinational corporations.
The course focuses on one of the elements of the marketing mix – distribution. You will get acquainted with the elements of market channel operations and management and understand relationships between channel members.
This course is about how brands are viewed, built, managed, and measured to ensure firms’ superiority and sustainability in profits. To explore such issues, this course provides relevant and up to-date theories, concepts, techniques, and models in branding.
The course “Marketing of High Technology Products” presents a balance between theoretical discussions and practical examples and provides a framework for making marketing decisions in a high-tech environment.
| Tuition Fee Breakdown | Cost |
|---|---|
| UNDERGRADUATE CERTIFICATE | $2,340 |
| Medical Insurance | $0.00 |
| Personal Expenses | $0.00 |
| Study Materials | $0.00 |
| Food Cost | $0.00 |
| Total Tuition Fee | $2,340 |
At Los Angeles City University, we believe in where affordability meets opportunity. Our commitment to accessible education ensures that quality learning doesn't come with a hefty price tag. We open the doors to knowledge, offering students the chance to thrive without the burden of overwhelming tuition fees, empowering them for a brighter future.
| Topics Covered in This Course: | |||||||||||||||||||||||||||||||
|
| Topics Covered in This Course: | |||||||||||||||
|
| Topics Covered in This Course: | |||||||||||||||||||||||||||||
|
